Open position

Salesforce Marketing Cloud to Adobe Campaign Migration Consultant / Lead

600 hidden Ridge, Irving, TX (Onsite Role) · 5+ years of experience with Salesforce Marketing Cloud. 3+ years of experience with Adobe Campaign Classic (ACC) or Adobe Campaign Standard (ACS).

Job Description

We are seeking an experienced Salesforce Marketing Cloud (SFMC) to Adobe Campaign Migration Specialist to lead and execute the migration of marketing campaigns, customer journeys, data models, and integrations from Salesforce Marketing Cloud to Adobe Campaign. The ideal candidate will possess strong expertise in both platforms and have hands-on experience with large-scale migration and digital marketing transformation initiatives.

Tasks & duties

Lead the end-to-end migration from Salesforce Marketing Cloud (SFMC) to Adobe Campaign. Assess existing SFMC architecture, customer journeys, automations, and integrations. Design and implement Adobe Campaign solutions aligned with business requirements. Migrate: Email campaigns, Customer Journeys / Journey Builder workflows, Audience Segments, Data Extensions, Automation Studio processes, Landing Pages and Forms, Reports and Analytics. Develop and configure Adobe Campaign workflows, schemas, and delivery templates. Integrate Adobe Campaign with CRM, data warehouses, APIs, and third-party systems. Perform data mapping, transformation, validation, and reconciliation activities. Ensure compliance with data privacy regulations and marketing best practices. Conduct testing, UAT support, and production deployment activities. Create migration documentation, operational runbooks, and knowledge transfer materials. Collaborate with business stakeholders, marketing teams, architects, and technical teams throughout the project lifecycle.

Required skills

Salesforce Marketing Cloud, Adobe Campaign Classic (ACC), Adobe Campaign Standard (ACS), Email Marketing, Campaign Management, Customer Journey Orchestration, Audience Segmentation, Marketing Automation, Journey Builder, Automation Studio, Email Studio, Contact Builder, Data Extensions, Adobe Campaign Workflow Development, Delivery Templates, Schemas, JavaScript Development, SQL Queries, SQL, data analysis, REST/SOAP APIs, CRM platforms (Salesforce Sales Cloud), ETL tools, data migration methodologies. Preferred: Salesforce Marketing Cloud Certification, Adobe Campaign Developer or Business Practitioner Certification, Adobe Experience Cloud ecosystem, Agile/Scrum methodology. Nice-to-Have: Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO), HTML/CSS for Email Development, AMPscript and JavaScript, Power BI / Marketing Analytics Reporting, Telecommunications or Enterprise Digital Marketing domain experience.